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Privacy Policy

Privacy Policy

Last Updated: December 16, 2020

This privacy policy (“Privacy Policy”) describes how RxNXT LLC and its affiliates (collectively “Company,” “our,” “we,” or “us”) collect, use, disclose, and protect information about you that your provide through our websites located at and, the RxNXT mobile app and by using our services through our website or app (together, the “Site”). This Privacy Policy applies only to information that is collected in connection with your use of the Site. It does not apply to information collected in connection with any other offerings, products or services. If you do not want us to collect, use or disclose information about you and your use of the Site as described in this Privacy Policy, then you should not use the Site. By using the Site, you are accepting the practices set out in this Privacy Policy and our Terms of Use.

In addition to this Privacy Policy, your health plan’s Notice of Privacy Practices applies to any information you provide to us as a registered user or accountholder on our Site. To the extent any of the terms of this Privacy Policy conflict with the terms of your health plan’s Notice of Privacy Practices, your health plan’s Notice of Privacy Practices overrides the terms of this Privacy Policy. If you have any questions about which privacy terms apply to information you provide through our Site, please do not hesitate to contact us.

About the Site

The Site gathers several types of information from and about users of the Site, including medication information, geographic location and user preferences. Among other things, this allows the Site to:

  • Check the prices of your medication at multiple pharmacies near you
  • Show you comparable prices for your medication using information received from your health plan and third parties, and
  • Provide coupons for your use at the pharmacy of your choice.

Categories of Information We Collect

The information we collect from or about you allows us to deliver services and helps us personalize and improve your experience on the Site. If you wish to use the  services we offer through our Site, you will need to create an account. In order to create an account you will be required to provide us with certain personal information, such as your name, email address, date of birth and telephone number. Depending on how you use the Site, we may collect the following categories of information directly from you:

  • Contact information when you create an account or request customer service, such as your first name, last name, e-mail address, and phone number.
  • Information about medications you are seeking to fill (such as medication names and dosage) and your preferred pharmacy.
  • Information about your drug purchase transactions using coupons or a discount card, including drug name, pharmacy location and prescribing healthcare provider.
  • Geographic location information from you or your device, including your geolocation data, zip code, region, city, street address, time zone, latitude and longitude information. Please note that we will not access precise geo-location information from your device, unless you grant the Site permission to do so.
  • Account information, including your username and password.
  • User preferences.
  • Technical data and related information, such as information about your device, system and application software, peripherals and other data related to your interactions with the Site.
  • Metadata and other information associated with or stored on your device.

We may also collect information directly from you outside of the Site if you provide it to us, for example, if you send customer service a request or email.

When you use the Site, we automatically collect some categories of information from you, such as information about your use of the Site (e.g., features used, content viewed, dates and times of interactions) and technical data about your device, such as operating system, model, device identifier, and IP address.

We may also automatically collect certain technical information relating to you, which your web browser automatically sends whenever you visit a website on the Internet, or which is collected when you use a mobile application (see “Cookies” below for more information).

How We Use the Information We Collect

We use information we collect about you to provide our services and operate our business. Examples of how we may use your information include:

  • Operating the Site, including to provide you the Site’s features.
  • To provide you the information and services you request when you use the Site.
  • To customize your experience when you use the Site, for example to provide you with interactive or personalized elements or provide you with content based on your interests, requests, and location.
  • Improve the Site and other Company products or services, including by developing new products and services, perform quality control activities, and conduct data analytics.
  • Provide account management and customer service, and engaging in system maintenance.
  • Communicate service-related or required notices about the Site to you, which may include communications by email or by text messages (i.e., SMS) at the mobile device number you provide us.
  • Detect, prevent, and respond to suspected fraud, intellectual property infringement, violations of our Terms of Use, violations of law, or other misuse of the Site.
  • Compile, synthesize, generate and analyze anonymous usage and other aggregated statistics and information.

When permitted by applicable law, we may also:

  • Combine the information you provide us, or that we collect from third parties, with other information maintained by us, and use that combined information for any of the above purposes.
  • De-identify your information by removing information typically used to identify you (such as your name, phone number, email address, and Member ID) and use that de-identified information for any purpose permitted by law.

How We Share Information We Collect

Your information may be disclosed to the following parties:

  • Your health plan to provide benefits to you and as stated in its Notice of Privacy Practices.
  • Pharmacies and other health care providers who help us provide the services available through the Site to you.
  • If required to do so by law or if we have a good faith belief that disclosure is necessary to (1) comply with the law or with legal process served on us; (2) protect and defend our rights or property; or (3) to protect someone’s safety.
  • Advisors, potential transactional partners, or other third parties related to the consideration, negotiation, or completion of a corporate change of control resulting from, for example, a sale to, or merger with another entity. If all or substantially all our assets or stock is acquired by a third party, whether by merger, acquisition, reorganization or otherwise, we may transfer our user database, including personally identifiable information contained in it, to the third party.
  • Service providers who work on our behalf or partner with us to provide or improve the Site or related products or services or carry out activities on our behalf. Our service providers are required to agree to protect your personal information consistent with this Privacy Policy.

We and our service providers may share reports on user demographics and traffic patterns that do not identify you, as well as other information that does not identify you with third parties.

Information Security

We take reasonable steps to protect your personal information, which is any information that identifies you or could reasonably be linked to you. For example, passwords are required to access your account and help to protect your account information.  Please keep this password confidential. We also use encryption technology, called Secure Sockets Layer (SSL), helps to protect personal information in certain areas of our websites during transport across the Internet. The presence of SSL encryption may be indicated by https in the browser URL or the image of a closed lock or solid key in the browser window. These indications may not be present in mobile services that use SSL.

Unfortunately, there is always some risk that an unauthorized third party may find a way around our security measures. We cannot guarantee that the Internet or any other technical system will be 100% secure or error-free. We are not responsible for the security of information you transmit over networks that we do not control, including the Internet and wireless networks. It is your responsibility to protect the security of your login information. Please note that e-mails and other communications you send to us are not encrypted, and there is a risk that unauthorized third parties may intercept them.

Your Choices

If you create a user account, you may access and modify certain information (e.g., your contact information) by logging into your account and accessing the “My Profile” section of the Site.

You may also opt out of receiving marketing emails by using the unsubscribe information available in any marketing email, or by emailing us at [email protected]. To the extent that you use the Site, there are certain messages you may not opt out of receiving, such as non-promotional email messages about programs or services you have registered for or certain administrative, technical, or safety notices about the Site or our products or services.

The Sites do not currently respond to “do not track” signals or other mechanisms that provide a method to opt out of the collection of information over time and across websites and online services you may use. If we do so in the future, we will describe how we do so in this Privacy Policy. Visit the following website, for more information on this developing area.

Information About Minors

The Site are intended for adults only and are not directed to, nor do we knowingly collect information from, individuals under the age of 18. If you become aware that your child or any individual under your care who is under the age of 18 has provided us with information without your consent, please email [email protected] and we will delete that information from the Site as quickly as is reasonably practicable.

Your California Privacy Rights

If you live in California and register for an account with us, California law allows you to request information about how and to whom we disclose certain categories of your personally identifiable information for their direct marketing purposes, once per calendar year. Requests must be emailed to us at: [email protected].

Links to Other Websites

Our Site may include links to external third-party websites and online services that are not under our control. We are not responsible for the collection, use, and disclosure of your information on those websites and other online services provided by those third parties. We encourage you to review the privacy policies and terms of use of each website and other online service you visit. The inclusion of links to external third-party websites and online services does not imply endorsement of, or association with, such websites and online services by us, or any warranty of any kind, either express or implied.

Cookies and Similar Tools

We use cookies to collect, store and sometimes track information from your computer or mobile device automatically for statistical purposes to improve the Site. If you use our Site, we will use a cookie, web beacons and other similar technologies on our website to save your settings and to provide customizable and personalized services. A cookie is a unique numeric code that we transfer to your computer that lets us know your location, the drug information visited while on our website and the third-party websites you visited before accessing our website. If you are a registered user, the foregoing information is associated with your account information. Web beacons are small pieces of code placed on our website that allow us to obtain information about website usage. We retain the information we receive from the cookies we place on your computer. These cookies do not enable third parties to access any of your personal information.

If you prefer not to receive cookies from the Site, then set your browser to refuse all cookies from any websites that you may visit. This will provide you with more control over the acceptance of cookies on your computer. However, it is possibility that some portions of the Site will not function properly or may perform more slowly. By using our Site and not disabling cookies, you consent to their use. Please note that other tracking technologies may still function.

Storing Your Personal Information

We will retain your personal information in accordance with our record retention policies and/or as required by our contract with your health plan. We will also retain your personal information as necessary to comply with legal obligations, resolve disputes, and enforce our agreements. You can update or remove the personal information you have provided to us at any time by logging into your account and accessing the “My Profile” section or by e-mailing [email protected].

Changes and Updates

We may make changes to our Privacy Policy from time to time. When we do so, we will post the revised Privacy Policy on our Site and change the “last updated” date. Please check the “last updated” date at the top of this page to determine if the policy has been modified since you last reviewed it. Your continued use of the Site after that date means you agree to this Privacy Policy and any updates.

Contact Us

If you have an questions about this Privacy Policy, please send them to [email protected].  You may also write to us at:

68 N High Street
Building B, Suite 201
New Albany, OH 43054
United States

[email protected]